Sales Skills Training in Bridgend

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Course Details

Price: £195 per person
Time: 9:00am-2:00pm
Available: Bridgend, South Wales or Online


Sales Skills Training in South Wales

Sales Skills - Course Overview

Our Sales Skills training session provides a 1-day training programme presenting the skills and techniques required by a successful salesperson in a competitive business environment. Each key step of the sales process is covered and the programme explores the specific actions required at each stage to maximise performance. The key points are reinforced with practical exercises to develop a set of techniques that learners can readily put into action.


On this course you will learn the fundamentals skills of selling and how you can adapt your style to cater for a range of customer needs. You will learn a range of communication skills which are vital for sales success. We will also cover types of negotiations and how they can be implemented into sales.


Sales Skills - Course Content

This Sales Skills course in Bridgend covers a variety of topics which look at the most important aspects of sales. Here are the topics which feature in the course:


Introduction

  • Key skills

  • Principles of Selling

  • Understanding Product and Services

  • Understanding Unique Selling Points

Types of Customer & Approaches

  • Potential

  • New

  • Impulsive

  • Discount

  • Loyal

Sales Communication Skills

  • Active Listening

  • Building Rapport

  • Asking Effective Questions

  • Verbal & Non-Verbal Communication

Types of Negotiation

  • Leverage

  • BATNA

  • Reservation Value

  • ZOPA

  • Negotiation Strategies

Psychological Elements

  • The Power of Curiosity

  • The Fears

  • Loss Aversion


Who is this course for?

This Sales Skills course in Bridgend has been designed for those who are new to sales skills and would like to learn more about what it involves. It is also helpful for those who already work in sales but wish to undergo refresher training and learn new skills.


Our Customers

Client List

Our training principles

Our Approach

Our training approach focuses on small groups led by friendly trainers, ensuring a non-judgemental and comfortable environment where everyone feels supported.


In-house training

In-house Training

Effortlessly upskill your teams with on-site expert training, saving time and promoting a comfortable learning environment.


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Online Training

Online Learning Available

Some of our courses can be delivered online with a live trainer. Checkout our guidance on online learning.


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Have a Question?

If you have any questions regarding our training courses then please feel free to call us on 01656 737349 from Monday to Thursday from 9:00am to 4:00pm. Or complete the contact form.


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Training Brochure 2025

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